au Introduces the "miraie", its First Smartphone for Juniors

Back to News Title

Print this Page

miraie

―Protecting. Connecting. Evolving Children's Futures.―

Safety and security with camera functions, a security buzzer, and detailed restriction functions.

  • Pushing the dedicated button on the side of the phone sounds the security buzzer. Location data is then captured and photos taken with the phone's main and sub cameras. The phone is then equipped to automatically send the parent or guardian the child's location information and photos of their surroundings. [1]
  • A dedicated browser is included to protect children from harmful sites. Parents can choose a filtering level according to the child's age (elementary school/middle school), allowing the child safe, secure use of the internet. [2]
  • Use of downloaded apps requires the approval of a parent or guardian. Approvals are easy to set with just the tap of an icon. [3]
  • Text monitoring function installed that displays a warning if a child enters an inappropriate word when entering text in an email or browser. Parental settings also allow parents and guardians to check the input history for any inappropriate words that trigger a warning display. [4]
  • To prevent excessive use of the smartphone, parents can set limits on time spent using the phone [5] or on talk time [6]. Parents and children can also decide on their own rules, which can be easily configured under the Parent/Guardian Setting Menu, allowing the child to use the phone within appropriate limits.
  • To protect children from the dangers of phone calls or email from strangers, contact from anyone not registered in the phone's contacts can be blocked, and contact allowed only from parties known to the parent.
  • Another function senses when the smartphone screen is lit while walking, and displays a warning not to use the device while walking.
  • Because the study fonts used display every stop and upstroke in compliance with standardized characters recommended by the Ministry of Education, Culture, Sports, Science and Technology, children can learn proper notation just by using their smartphones.
  • Device limitations can be temporarily unlocked with an SMS from a parent in the event of a disaster, crime, or other trouble.

Tough with waterproof, dustproof, and impact resistance performance

  • The miraie is both water and dustproof. It also offers impact resistance performance that complies with MIL standards. [7]

An enhanced selection of useful content just for children

  • au Smart Pass offers children an enhanced selection of safe, secure apps. [8]
  • miraie comes pre-installed with a Family Guide to Children and Mobile Phones, to ensure children understand the proper use of smartphones.
  • Age-appropriate, easy-to-use au Navi Walk included.
Basic Specifications
Product name miraie KYL23 OS Android (TM) 4.4
Manufacturer KYOCERA Corporation Display Approx. 4.5inch TFT/qHD
Weight Approx. 134g Camera Main: Approx. 8 million pixels
Sub: Approx. 2 million pixels
Battery capacity 2,000mAh Size Approx. 64 (W)x128 (H)x11.2 (D) mm
Memory Approx. 8GB (ROM)/1.5GB (RAM) Continuous call time/standby time Call time: Approx. 1,070 min.
  • Standby time:
    Approx. 440 hours (LTE)
    Approx. 530 hours (3G)
Colors Pink Soda, Meteor Blue, Citrus White External memory microSDHC (TM) (32GB max.)
Compatible Services/Functions
4G LTE
Downlink max. 100Mbps		 ● Carrier Aggregation - WiMAX 2+ -
VoLTE - Sync Call - Voice Party -
Email (@ezweb.ne.jp) ● SMS ● Full seg -
1Seg - Wi-Fi (R) Tethering
(10 devices max)		 ● Global Passport
(LTE/GSM/UMTS)		 -
Bluetooth (R) (ver.4.0) ● Wi-Fi (R) (IEEE 802.11 b/g/n) ● Emergency Rapid Mail ●
Osaifu-Ketiai (R) - NFC (Acquire information/link) - Infrared Communications -
Waterproof ● Dustproof ● Shock-resistant ●

<Product Images>

au +1 collection

1. Product Overview

CategoryProduct Name
Case/cover Soft cover miraie Soft cover/Diamond clear
miraie Soft cover/Pink
miraie Soft cover/Blue
miraie Soft cover/Disney
Film Film miraie Screen protective film/full spec high-gloss
miraie Screen protective film/full spec anti-reflection

2. Stores carrying these products

Carried byRelease date
au stores, au Online Shop, au Brand Garden, KDDI direct-owned stores
(au SHINJUKU、au NAGOYA、au OSAKA、au FUKUOKA)		 Beginning the latter half of January, 2015

<Notes>

  • [1]
    Up to three emergency contacts can be registered from the Parent/Guardian Setting Menu. An Internet connection service (pay service) is required to automatically send location information and photos by mail. Packet communications charges are separately incurred. Accuracy of location information may worsen in areas with poor reception, such as underground malls, and inside or near large buildings.
  • [2]
    Also compatible with Wi-Fi communications. Filtering function cannot be turned off.
  • [3]
    Not compatible with Google Play Store (TM). Apps can only be downloaded from au Smart Pass (pay service).
  • [4]
    Supervised by national web counseling associations
  • [5]
    To ensure safety at night and during emergencies, the phone, email, SMS, Security Navi and Security Buzzer functions are exempted from smartphone usage time limits.
  • [6]
    When the pre-set time limit is exceeded during a call, the call will continue. Time spent on calls to emergency contacts is not counted.
  • [7]
    [Waterproof and dustproof]: IPX5/IPX7 waterproof and IP5X dustproof performance. Be sure designated back cover is firmly attached. Do not place device on sand, etc.
    [Impact resistance]: A drop test was conducted in which the unit was dropped in 26 different orientations onto plywood (lauan) from a height of 1.22 meters. This test is compliant with MIL-STD-810G Method 516.6-Shock Procedure IV, which is established by the US Department of Defense. There is no guarantee against every shock.
  • [8]
    Requires subscription to au Smart Pass (pay service). Content quantity and description differs from the normal au Smart Pass. Google Play Store (TM) cannot be used. Some content may require a separate information charge.
  • Google and Android are trademarks of Google, Inc.
  • Wi-Fi (R) is a registered trademark of the Wi-Fi Alliance.
  • microSD and microSDHC are trademarks of SD-3C, LLC.
  • The Bluetooth (R) wordmark and logo are registered trademarks owned by Bluetooth SIG, Inc.
  • Other company names and product names are the registered trademarks or trademarks of the respective companies.

About the Junior Smartphone Plan

The Junior Smartphone Plan, which includes 0.5GB of monthly data capacity, is offered to purchasers of a miraie smartphone to be used by a child of elementary school age or younger. The plan includes an Upgrade Program (Junior) as a free benefit. With this program, customers who have used their miraie for 18 months or more and who change to a new model will have any outstanding monthly installment payments waived. This enables parents to easily change to the latest model of smartphone in accordance with their child's growth.
In terms of monthly payments and upgrades, the Junior Smartphone Plan is always a good deal.

  • Also available with the Unlimited Voice & Data Freedom Plan or LTE Plan.
  • 1.
    Rates
    (Excluding Tax)
     When Everybody Discount is applied [1]
    When au Smart Value is applied [2]
    Basic Rate [3]
    • *Includes Flat-rate Data (0.5GB)
    		 ¥3,620 ¥2,686
    (-¥934)
    LTE NET ¥300 ¥300
    Total ¥3,920 ¥2,986
    Benefits Upgrade Program (Junior)
    • [1]
      Same applies with the Smile Heart Discount.
    • [2]
      Only when au Smart Value conditions have been met. Smart Value discount may not apply with some partners.
    • [3]
      Domestic calls to au mobile phones between 1 a.m. and 9 p.m. are free. Other calls will incur a charge.
    • For applicable Data Charge and Data Gift flat-rate services.
    • Equipment charges, option fees and universal service charges are separately incurred.
  • 2.
    Eligible users
    Customers who have purchased the miraie, the user of which will be a child of elementary school age or younger at the time of subscription to the plan.
    • Note that this plan can only be used with eligible models.
  • 3.
    How to apply
    Apply at stores carrying au products.
    • This plan must be applied for at the time the miraie is purchased.
  • 4.
    Sign-up dates
    Service will begin with the release of the miraie, in the latter half of January, 2015.

About au Smart Pass

Along with the release of the miraie smartphone, a version of the au Smart Pass, customized to ensure children can safely use it, will be offered. It will provide a variety of carefully selected apps from among those offered with the au Smart Pass, chosen with safety and security in mind. Along with a search function that blocks the display of results inappropriate for children, this ensures that children can safely use the internet with the miraie smartphone. [1]

  • 1.
    Description
    • (1)
      Unlimited app usage
      A variety of carefully selected apps that elementary school children can feel safe using for fun or to help in their studies.
      (Sample apps)
      GenreApp TitleProvided by
      Education Genius English/Japanese,
      Japanese/English Dictionary MX for au Smart Pass      		 EAST Co., Ltd.
      Game Omori Gurume Shokudo Kairosoft
      Maps/transportation/navigation NAVITIME for au Smart Pass NAVITIME JAPAN Co., Ltd.
      Music Karaoke Scoring from Sega Kara SEGA Corporation
      Photos/video Camera no Fuchiko Imagineer Co., Ltd.
      Astrology 100 Million Horoscopes Androider & Co.
    • (2)
      Member benefits
      Member benefits include coupons that can be used at convenience stores, etc. [2]
    • (3)
      au Smart Pass site designed for use by children
      By applying Google's safe search, the au Smart Pass site provides a search function that prevents the display of search results inappropriate for children. Advertisements are also not displayed. [3]

  • 2.
    How to use
    From the miraie home screen, tap the au Smart Pass icon to go to the au Smart Pass site.
  • 3.
    Service charge
    Monthly information charge of ¥372 (excluding tax).
    • Free of charge for the first 30 days from initial registration.

<Reference>

Since the start of service in March 2012, au Smart Pass has been used by over 11 million customers, making it Japan's largest [4] fee-based membership service.
For a flat rate of just ¥372 per month (excluding tax), members can enjoy unlimited app usage, and not only security features, but data backup, assistance with the cost of mobile phone repairs, and member benefits provided through partnerships with a variety of artists and companies. [5]

  • [1]
    Services provided may differ from existing au Smart Pass content.
  • [2]
    Equivalent to the coupons provided through the existing au Smart Pass service.
  • [3]
    Ad displays are blocked only on the au Smart Pass site top page and on search result pages.
  • [4]
    Per KDDI research.
  • [5]
    Available apps, content, and services will differ depending on the model being used.
  • The information contained in the news releases is current at the time of publication. Products, service fees,service content and specifications, contact information, and other details are subject to change without notice.